Is ADA Compliance Good for SEO As an established web designer developer and SEO, we know how essential designing websites that are accessible to ALL users is. One crucial aspect of website accessibility is complying with the Americans with Disabilities Act (ADA). In this blog post, we’ll explore why including ADA standards in your website […]
AI-Generated Content, Your Website & SEO
The Good, The Bad, and The AI As a seasoned Colorado web design marketing SEO company with years of experience in the web design and internet marketing industry, we understand the importance of staying ahead of the curve when it comes to SEO strategies. In recent years, the use of AI-generated content has become a […]
Steps for Optimizing a Website
It’s important for website owners to understand the benefits of optimizing a website and to weigh the costs and benefits of investing in optimization before deciding whether or not to pursue it. Not all website owners want to optimize their websites. Some website owners may not see the value in investing time and resources into […]
Conversion Rate Optimization (CRO) Explained
What is CRO? Conversion Rate Optimization (CRO) is the process of increasing the percentage of website visitors that take a desired action, such as making a purchase, filling out a form, or signing up for a newsletter. By optimizing various elements on a website, businesses can improve their conversion rate and ultimately increase their revenue. […]
Google Business Profile (GBP) Explained
Google My Business (GMB) or since April 2022, Google Business Profile (GBP) is a free tool provided by Google that allows businesses to manage their online presence across all of Google’s search assets. These assets include both Google search and Google maps. It allows businesses to manage their business profiles. Whether a branch with multiple […]
Increase Web Traffic & Engagement
Finding a solution to increase web traffic is a challenge! Especially if you’re just starting out or if you’re in a competitive industry. However, it’s not necessarily difficult if you’re willing to put in the effort and follow best practices to drive your website traffic. Strategies for increasing web traffic Optimizing your website for search […]
Utilizing Customer Relationship Management Tools
In the digital age, utilizing a Customer Relationship Management system is important for online businesses to keep track of their customers’ information to provide a better customer experience and improve marketing and sales efforts. Having access to customer data, such as contact information, communication history, and purchase history, can help businesses to better understand and […]
Creating Online Marketing Funnels
An internet marketing funnel is a series of steps that guide a potential customer through the process of making a purchase or taking the desired action on a website. The purpose of a marketing funnel is to identify and target potential customers and then guide them through the process of becoming paying customers or taking […]
Affiliate Programs for Internet Marketing
How can an Affiliate Program Boost Your Internet Marketing Efforts? An affiliate marketing program is a type of performance-based marketing in which affiliates are rewarded for promoting a business’s products or services. Affiliate marketing can be a helpful tool for internet marketing efforts in several ways: Increased Branding Reach: Affiliate marketing can help businesses to […]